This page shows some of the most common ways founders engage with Inciteful.
Below are examples of situations where founders tend to get stuck, burn money, or feel unsure about their next move. You may see yourself in one of these, or several at the same time.
This isn’t a complete list or a checklist. It’s a starting point — meant to help you quickly see how Inciteful can support you, and decide whether it makes sense to take the next step.
Idea Stage
This isn’t the full list — and it’s not meant to be.
Every startup’s situation is different. What matters is figuring out your smartest next move with the money and time you actually have.
Inciteful always starts with a Growth Assessment — a working session to get clear on what to do next before you spend more money, hire the wrong people, or build yourself into a corner.
MVP Stage
If this sounds familiar, the goal isn’t to push harder — it’s to get clearer.
Inciteful always starts with a Growth Assessment: a working session to step back, look at what you’re building, and decide what actually needs to happen next before you spend more time or money going in the wrong direction.
Launch Stage
If you’ve made it this far, you’ve already done something most people never do: you shipped a product. Don’t let that momentum turn into months of guessing or cleanup.
Inciteful always starts with a Growth Assessment — a working session to look at where you are right after launch (or right before), make sense of the early signals, and decide what to do next so your launch turns into a real step forward, not a one-off event.
Early Traction Stage
If this sounds familiar, the risk isn’t that you don’t have enough opportunity — it’s that you’re spread so thin nothing really compounds.
Inciteful always starts with a Growth Assessment: a working session to look at your traction, choose the bets that deserve your limited time and budget, and decide where senior-level guidance will make the biggest difference next.
Scaling Stage
At this stage, you’re not just testing ideas anymore — you’re making calls that will shape your team, stack, and runway for a long time. These aren’t decisions you want to redo in six months.
Inciteful always starts with a Growth Assessment: a working session to look at where you are, the big choices in front of you, and which moves will actually unlock the next stage without over-hiring, over-building, or burning cash on the wrong bets.
Sometimes you just need to talk to a real person before you make a call.
If you’re actively working on a product and weighing your next move, you can grab 30 minutes with Brittany, Founder of Inciteful, for a free gut check.
